Kitzbühel
Win premium experiences
18.12.2025 – 25.01.2026
A visionary experience in the heart of the Alps: Audi stages electric performance at the highest level in Kitzbühel.
A space is being created in the car park of the legendary Hahnenkammbahn that brings technology and emotions into harmony. Presented behind a glass facade and a curtain of semi-transparent LED mesh, Audi is showcasing the new Audi A6 Avant e-hybrid in a unique setting. The showroom concept, symbolising precision, progress and the courage to innovate, sends an impressive signal for the next generation of electric performance.
Discover this highlight in Kitzbühel and take your chance to win exclusive prizes!
Unique experiences - full of gripping moments
Between December 18, 2025, and January 25, 2026, take your chance to claim exclusive prizes and create unforgettable memories.
- 1x 6-day KitzSki ski pass: Step into a winter wonderland of unmatched excellence. Carve your way through six unforgettable days on 233 kilometres of award-winning slopes at one of the world’s most renowned ski resorts.
- 1x Package for 2 people for the Audi Alp Tours 2026 in Kitzbühel: Unleash pure performance amidst majestic landscapes. Embark on an extraordinary driving experience from Kitzbühel to Austria’s highest peak, the iconic Großglockner, and relish the dynamic power of Audi’s top models along the way.
- 1x Package for 2 people for the F1 Paddock Club: Experience Audi's debut season in Formula 1 up close. Culinary highlights accompany your exclusive experience in the F1 Paddock Club at the Red Bull Ring while you enjoy the best view of the race track.
Visitors on-site can scan the QR code at the Audi showroom near the Hahnenkamm cable car in Kitzbühel to unlock even greater chances of winning. Marvel at the stunning display of the Audi A6 Avant e-hybrid - and multiply your odds of winning by five with just one scan.